The last thing my editor said to me…

Joseph "Peppi" Vecchio

After we go through a round of edits, I schedule some time on the phone with my editor so we can actually talk. I really enjoy talking things through. Ideas flow faster and freer than 20 emails or 100 IM’s.

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So when we finished The Carrington Event, we had a little time to chat about the book industry in general. I talked about the marketing and promotions I was working on, as well as all the social media footprint exercises you must go through whether you’re a traditionally published author or Indie.

I was proud of all the ideas and devices I gathered to help sell my book.

And then she gave me one last edit.

It was an edit of my actions.

The last thing she said to me was…”Marketing is great. But don’t get so caught up in everything that you forget the main thing. You’re an…

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